Privacy Policy

Effective date: 5 September 2026

Avrax Consulting Pvt. Ltd. (“Avrax”, “we”, “us” or “our”) respects your privacy and is committed to protecting the personal data collected through avraxconsulting.com.

This Privacy Policy explains what information we collect, why we collect it, how it is used and shared, and the choices and rights available to you.

1. Information We Collect

Information you provide directly

We may collect information that you voluntarily provide through our contact, Strategy Discussion, Execution Mandate, newsletter and other website forms, including:

• Full name

• Company or organisation name

• Designation or professional role

• Business email address

• Telephone or WhatsApp number

• Business stage, industry or market

• Nature of the requirement or mandate

• Preferred method of communication

• Information included in enquiry, message or description fields

• Newsletter subscription preferences

• Any other information you choose to provide

Please do not submit confidential, commercially sensitive or legally privileged information unless specifically requested or an appropriate confidentiality arrangement is in place.

Information collected automatically

When you visit the website, certain technical and usage information may be collected automatically, including:

• IP address

• Browser and device type

• Operating system

• Approximate geographic location

• Referring website or traffic source

• Pages viewed

• Time spent on pages

• Links, buttons and other website features used

• Date and time of visits

• Cookie identifiers and similar technical information

• Website performance and diagnostic data

2. How We Use Your Information

We may use personal data to:

• Respond to enquiries and requests

• Review proposed strategy or execution mandates

• Prepare for initial discussions

• Contact you through your selected communication method

• Provide requested information, services or proposals

• Manage client and prospective-client relationships

• Send The Avrax Insight and other communications where you have subscribed

• Improve website content, functionality and user experience

• Understand website traffic and engagement

• Maintain website security and prevent misuse

• Comply with legal, regulatory, accounting or contractual obligations

• Establish, exercise or defend legal claims

Submitting an enquiry does not create a consultant-client, adviser-client or other professional relationship with Avrax.

3. Forms and Enquiry Submissions

Information submitted through website forms is used to review and respond to your enquiry or subscription.

Form submissions may be processed and stored through Hostinger’s website, hosting, form and email infrastructure. They may also be delivered to authorised Avrax email accounts.

Where a form requests consent for marketing or newsletter communications, that consent is separate from the processing required to respond to a specific enquiry. You may withdraw marketing consent or unsubscribe at any time.

4. Google Analytics

We use Google Analytics 4 (“Google Analytics”), a service provided by Google, to understand how visitors use the website and to improve its content and performance.

Google Analytics may process information such as:

• Pages visited and navigation paths

• Session duration and engagement

• General traffic source

• Browser, device and operating-system information

• Approximate geographic location

• Cookie or device identifiers

• Website interactions and technical events

Google Analytics may use cookies and similar technologies. IP addresses may be processed for security and approximate geographic reporting. Avrax does not use Google Analytics to intentionally collect information that directly identifies you through website form fields.

Where required, analytics cookies are activated only after you provide consent through the website’s cookie banner. You can reject or withdraw consent through the available cookie controls.

You can also learn about Google’s data practices through the Google Privacy Policy and use the Google Analytics opt-out browser add-on where available.

5. Google Search Console

We use Google Search Console to understand how the website appears and performs in Google Search. Search Console provides technical and aggregated search-performance information, such as search queries, impressions, clicks, indexing and indexing status.

Google Search Console does not provide Avrax with the identity of individual users conducting searches.

6. Cookies and Similar Technologies

The website may use:

• Essential cookies: Required for security and basic website operation.

• Preference cookies: Used to remember selected settings or consent choices.

• Analytics cookies: Used to measure website traffic, performance and engagement.

Non-essential cookies will be managed through the website’s cookie-consent mechanism where required. Rejecting analytics cookies will not prevent you from accessing the principal content of the website.

You may also control cookies through your browser settings. Disabling certain cookies may affect some website functions.

7. Newsletter Communications

If you subscribe to The Avrax Insight, we may use your email address and any associated subscription information to send requested updates, business insights and related communications.

You may unsubscribe at any time through the unsubscribe option provided in an email or by contacting info@avrax.in.

Withdrawal of newsletter consent does not affect the lawfulness of processing undertaken before withdrawal.

8. WhatsApp and External Communications

If you contact Avrax through a WhatsApp link on the website, your communication is initiated through WhatsApp and is also subject to the privacy practices and terms of WhatsApp and Meta.

Information shared through WhatsApp may include your telephone number, profile information and message content. You should avoid sharing confidential or sensitive information through WhatsApp unless appropriate safeguards have been agreed.

9. Legal Basis for Processing

Depending on the circumstances and applicable law, we may process personal data based on:

• Your consent

• Steps requested before entering into a contract

• Performance of a contract

• Compliance with legal obligations

• Certain legitimate uses permitted by applicable law

• Our legitimate interest in operating, protecting and improving the website and responding to business enquiries, where such processing is legally permitted

Where processing depends on consent, you may withdraw that consent at any time.

10. How We Share Information

We may share information only where reasonably necessary with:

• Website-hosting and form-processing providers, including Hostinger

• Website analytics providers, including Google

• Email and communication-service providers

• Professional advisers, contractors or service providers acting under appropriate obligations

• Government, regulatory, judicial or law-enforcement authorities where legally required

• Parties involved in a corporate restructuring, merger, acquisition or transfer, subject to appropriate safeguards

We do not sell or rent personal data.

We do not permit service providers to use personal data for unrelated purposes except as independently permitted under their own terms and applicable law.

11. International Processing

Some service providers, including Google, Hostinger, communications providers and their infrastructure partners, may process or store information outside India or outside your country of residence.

Where applicable, we seek to use contractual, technical and organisational safeguards appropriate to the nature of the information and the requirements of applicable law.

12. Data Retention

We retain personal data only for as long as reasonably necessary for the purpose for which it was collected, including responding to enquiries, maintaining business records, managing subscriptions, meeting legal obligations and resolving disputes.

Retention may vary according to:

• The nature of the enquiry or relationship

• Whether a mandate or contractual relationship is established

• Applicable legal, accounting or regulatory requirements

• Continuing communication preferences

• Security, dispute-resolution or evidentiary requirements

• Retention settings applied within service-provider platforms

Newsletter information is ordinarily retained until you unsubscribe or request deletion, subject to limited records maintained to honour an opt-out request.

Analytics information is retained according to the settings configured in Google Analytics and Google’s applicable retention practices.

When information is no longer required, we may delete, anonymise or securely archive it as appropriate.

13. Data Security

We use reasonable administrative, technical and organisational measures designed to protect personal data against unauthorised access, alteration, disclosure, loss or misuse.

However, no internet transmission, website, email system or electronic storage method can be guaranteed to be completely secure.

14. Your Rights

Subject to applicable law, you may have the right to:

• Request information about the personal data we process

• Request access to your personal data

• Request correction of inaccurate or incomplete information

• Request deletion or erasure of personal data

• Withdraw consent

• Opt out of marketing communications

• Raise a grievance regarding the handling of personal data

• Nominate another individual to exercise certain rights where permitted by law

• Submit a complaint to the relevant data-protection authority

We may need to verify your identity before completing a request. Certain information may be retained where required by law or where another lawful basis applies.

To exercise your rights, contact info@avrax.in.

15. Children’s Privacy

This website and Avrax’s services are intended for businesses and adults acting in a professional capacity. We do not knowingly seek to collect personal data from children.

If you believe a child has submitted personal information through the website, please contact us so that appropriate action can be taken.

16. Third-Party Websites

The website may contain links to third-party websites or services. Avrax does not control and is not responsible for their content, security or privacy practices.

You should review the privacy policies of third-party services before providing personal information.

17. Changes to This Privacy Policy

We may update this Privacy Policy to reflect changes in our services, technology, legal requirements or data-processing practices.

The updated version will be posted on this page with a revised effective date. Material changes may be communicated through additional appropriate means where required.

18. Contact and Grievances

For privacy questions, requests, consent withdrawal or grievances, contact:

Avrax Consulting Pvt. Ltd.
Email: info@avrax.in
Telephone: +91 70811 45716
Website: https://avraxconsulting.com

We will review and respond to legitimate privacy requests within the period required by applicable law.